'Weetabix' in the UK have caused a bit of a stir online after suggesting that adding baked beans to the popular cereal could make the ideal breakfast.
"Why should bread have all the fun, when there's Weetabix? Serving up beans on bix for breakfast with a twist." they wrote on Twitter.
Who would've thought that the feedback wasn't hugely positive...
"This is the worst food I have ever seen with my eyes." one person wrote.
"People use the phrase ‘that’s nasty’ too often these days but I truly mean it when I say that’s the biggest monstrosity I’ve ever seen." added another
A third confessed "OMG! I've eaten some strange combos, (melted Nutella on Weetbix is my guilty pleasure), but I can't imagine braving this one."
Are you game enough to give this combo a whirl? We're not entirely sure!