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People love this Kmart dupe 'identical' to a $250 jacket AND it's (almost) a tenth of the price
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Kiwi As

People love this Kmart dupe 'identical' to a $250 jacket AND it's (almost) a tenth of the price

"It's identical."

With the colder months making their presence noticed, we’re refreshing our wardrobe with all the layers to keep us toasty. And while money is on the tighter side right now, we’re not needing to drop the ball on our fashion game.

Kiwis and Aussies are losing their minds over a replica jacket from Kmart that looks dead similar to Free People’s ‘Hit The Slopes Fleece Jacket’.

SOURCE: Free People

The biggest difference? The price. While the American brand sells its fleece for a whopping $250 NZD, Kmart’s Active Womens Sherpa Button Jacket is almost a tenth of the price at $30. Ka-ching!


And while the Free People Jacket is made from 100% polyester, Kmart claims to have a mix of polyester, teddy fleece and sherpa fabric.

An Aussie Insta posted a comparison of the two jackets and people are forthing it.

“Omg, it’s identical,” said one.

Another said: “Don’t need this jacket, but do I want it? Yep.”

“I think this might be an ‘add to cart’ piece,” added a third.

It’s not the only time Kmart has impressed shoppers with more affordable options. 

Consumer NZ tested thirteen saucepans available to Kiwis and a Kmart pan came out on top over the more expensive pans. 

The top-rated saucepan is the $22 Anko SS Saucepan. In second place is the $270 Essteele Saucepan. That’s a whopping $248 difference! 

I guess, it's giving us another excuse to head in. Don't blame me if you come out with a full cart - that's on you!