There’s nothing quite like finding a discount for your favourite store, but it turns out your mate may be keeping the juiciest deals a secret!
GrabOne surveyed 796 Kiwi shoppers and found that one in ten New Zealanders are “gatekeeping” discounts from their friends and family. This means someone close to you might be getting half off at your favourite store… and you’re none the wiser!
It might not be a malicious secret they’re keeping though. Just under a quarter of those who keep their saving hacks under wraps do it because they don’t want to appear “cheap” to loved ones.
“That’s understandable,” said GrabOne’s General Manager Shanelle Mataia. “It’s a tough economy at the moment and while people still want and need to shop online, not everyone is in a position where paying full price won’t break the bank.”
Some respondents, however, did say they gatekeep the discounts simply because they don’t want others getting the same deal. A few explained they do it out of fear that the sale would be for a limited amount of people - giving up the sale information would mean they risk losing their chance at the bargain.
Sabby Jey, an Auckland influencer who’s gained 25k+ followers on top of her ‘boujee on a budget’ series, believes that no one should be ashamed to hunt for discounts.
“In this economy, everyone is looking for ways to cut back, but cutting back means a balance,” she said. “Living boujee on a budget is finding affordable ways to maximise luxury by capitalising on deals, happy hours and bargains.”
“Searching for deals or the best price is a must when it comes to everyday products and services like car detailing, home products, or even brunch and manicures. Living boujee on a budget doesn’t mean you compromise on quality, those experiences that are normally out of reach just become every day.”
GrabOne will be celebrating its 13th birthday later this month by hosting loads of deals and flash sales on its website, starting July 18th. And remember… you don’t have to tell your mates, but they might appreciate it.